Professional Music Distribution & Release Strategy for Independent Artists
Between your music and your audience, there's us.
Professional releases, a launch strategy that gives your music the best shot at being heard, and real people in your corner. Not just an upload button.
Photo: via Jake E official site
"We built the platform we wished existed when we were coming up."
— Audora Founders
Photo: Oliver Lloyd Design
Proof, not platform hype
Photo: Oliver Lloyd Design
Jake E brings decades as an artist, producer, and studio owner in Göteborg. Bo brings 20+ years building serious digital products as a CTO and tech entrepreneur. Together, they built Audora for artists who need both industry access and software that works.
Listen to the Marc Hudson releaseBuilt by People Who've Been There
Audora combines music industry experience, distribution through Sony Music's channel, and serious technology craft.
Founded by Jake E and Bo
Jake E brings the artist, producer, studio, and industry side. Bo brings 20+ years as a CTO and tech entrepreneur behind award-winning digital products.
Distribution Through Sony Music's Channel
Audora uses Sony Music as our distribution channel, so releases are delivered through a professional industry route rather than a basic self-serve upload path.
Marc Hudson Released Through Audora
Audora has already released music for Marc Hudson, vocalist of DragonForce, with more releases coming. Standout artists can also be promoted by our team through our Sony Music channel.
You've got the music. But great music alone doesn't build a career.
You need cover art that matches your sound, a launch strategy that gets you in front of the right people, and someone in your corner who actually listens. That's what we built.
Your Music, Ready for the World
Three steps. Everything handled.
Create
Cover art, press-ready bios, and social content. Everything your release needs to look professional from day one, guided by music industry expertise.
Plan
Set your release date. We map out every promotional post, from pre-save to post-release. Connect Facebook and Instagram, approve the posts you like, and Audora can publish them for you.
Launch
Go live on every major platform through Sony Music's channel, timed for maximum editorial playlist readiness. Your music reaches the right people, at the right moment.
"Professional releases used to mean having a label behind you. Not anymore."
— The Audora Promise
Everything Your Release Needs
Professional presentation. Real launch strategy. Approved social posts that actually get published.
Cover art that gets you taken seriously
Every release deserves visuals and copy that look like they came from a professional designer. Cover art, logos, bios, press releases, all guided by music industry expertise, not generic templates.
- Cover art and visual branding
- Press-ready bios in minutes
- Social content for every platform
- Video tools launching soon
Launch globally, timed for discovery
Getting on Spotify is easy. Getting there through the right channel, with the right timing and presentation, is what separates a launch from an upload. Audora distributes through Sony Music's channel and builds the release around that opportunity.
- Distribution through Sony Music's channel
- Timed for editorial playlist readiness
- ISRC & metadata, handled correctly
- Standout artists can be promoted by our team
Approve the posts. Audora publishes them.
Connect Facebook and Instagram today. Promotion Studio creates the release posts, captions, hashtags, visuals, and short-form video ideas. You review and approve each post, then Audora publishes it for you at the scheduled time. TikTok and YouTube support are coming soon.
- Connect Facebook and Instagram now
- TikTok and YouTube support coming soon
- Review and approve every post before it goes live
- Audora publishes approved posts on schedule
- Failed posts are visible and recoverable
Approved posts queue
Facebook release story · Instagram reveal · TikTok and YouTube coming soon
Real people are listening
Share your music with a community of serious musicians and get honest, detailed feedback. Tracks that earn strong scores get noticed by our curation team: real industry people actively listening. The best artists earn promotion support, creative guidance, and a dedicated career partner.
- Honest feedback from real musicians
- Detailed reviews across production, songwriting, mix
- High scorers noticed by our curation team
- Stand out and get a dedicated career partner
What it actually costs to release music properly
Professional results at indie-artist prices
| Feature | Hiring Freelancers | DIY with Generic Tools | Audora |
|---|---|---|---|
| Release a single globally | ✅ $20–50/year extra | ❌ Most don't offer this | ✅ 10 credits from your plan (no annual per-release fee) |
| Professional cover art | 💰 $200–500 per project | ✅ Free, but looks like it | ✅ 5 credits per image |
| Press-ready bio & copy | 💰 $100–300 per piece | ✅ You write it yourself | ✅ 1 credit |
| Quality oversight | ✅ Manual review | ❌ None | ✅ Real people watching |
| Career support | ❌ None | ❌ None | ✅ Community + dedicated career partner |
| Cancel your plan | Varies | Music may be pulled | ✅ Music stays live 2+ years, royalties continue |
| Monthly cost | $200+ per release cycle | $10–30/mo + your time | $0–25/mo, everything included |
Professional Releases at Indie Prices
One plan. One budget. You decide how to use it.
Free
See what professional releases feel like.
- 15 credits/month
- 200 MB storage
- Full creative suite
- Community feedback
- Launch requires a paid plan
Starter
For artists ready to launch their first release.
- 25 credits/month (rollover, max 75)
- 2 GB storage
- Launch to every platform
- All community features
Artist
For artists releasing music and building their career.
- 50 credits/month (rollover, max 150)
- 5 GB storage
- Launch to every platform
- Priority support
- All community features
Label
For serious artists who are all-in on their career.
- 150 credits/month (rollover, max 450)
- 25 GB storage
- Launch to every platform
- Priority support
- All community features
- Early feature access
What Credits Get You
Simple, transparent per-action pricing
No per-release annual fees. No hidden charges. Your credits, your choice.
Frequently Asked Questions
Everything you need to know
